Upsell Insights
Discover opportunities to offer additional services to clients who are ready for more.
What are Upsell Insights?
Upsell Insights uses client behaviour data to identify opportunities where clients may benefit from additional services. Rather than guessing who might be interested in upgrading, the system analyses engagement patterns, progress, and usage to suggest well-timed recommendations.
Data-Driven
Suggestions based on actual client behaviour, not assumptions
Well-Timed
Recommendations appear when clients are most receptive
Types of Suggestions
The system identifies four main types of upsell opportunities:
Package Upgrade
Client is nearing the end of their current package and has been consistently engaged. Suggesting renewal or an upgraded package with more sessions.
Trigger: Package 75%+ used with high attendance rate
Add Nutrition
Client is making progress with training but hasn't yet added nutrition coaching. Their engagement suggests they're ready for a more comprehensive approach.
Trigger: No nutrition plan but high workout adherence
Extend Sessions
Client consistently books shorter sessions but their progress suggests they could benefit from longer, more comprehensive training time.
Trigger: Multiple short sessions booked, strong engagement
Premium Feature
Client's usage patterns suggest they would benefit from premium features like advanced analytics, priority booking, or additional check-ins.
Trigger: Power user behaviour without premium access
Confidence Levels
Each suggestion includes a confidence level based on how strongly the data supports the recommendation:
High Confidence
Multiple strong signals indicate readiness
Medium Confidence
Some positive signals, worth exploring
Low Confidence
Weak signals, may not be the right time
Pro Tip
Acting on Suggestions
Review the Suggestion
Consider Timing
Personalise Your Approach
Record the Outcome
Best Practices
Lead with Value
Frame recommendations around how the additional service will help the client achieve their goals faster, not around selling more.
Choose the Right Moment
Discuss upgrades after celebrating a win or during a natural transition point (end of package, goal achieved).
Respect "Not Now"
If a client declines, dismiss the suggestion. The system will only resurface it if circumstances significantly change.
Don't Over-Sell
Focus on one suggestion at a time. Presenting multiple upsells can feel pushy and damage trust.
Managing Suggestions
Each suggestion can be managed with these actions:
| Status | Meaning |
|---|---|
| Pending | New suggestion, not yet acted upon |
| Accepted | Client took up the offer |
| Dismissed | Not relevant or client declined |
Privacy
Upsell suggestions are generated from data already collected through normal platform usage. Clients are never shown that they've been identified for upselling. All suggestions are visible only to you and are designed to help you serve clients better, not to be shared with them directly.